Starbucks CEO silently repeats Chipotle's playbook
Covered by 2 sources · 2 articles
2 outlets - including Yahoo and Thestreet - are covering this story. Starbucks CEO Brian Niccol built his reputation at Chipotle Mexican Grill by following one formula: fix operations, rebuild customer traffic, and wait for margins to follow. That playbook produced a stock return of more than 770% during a s…
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Starbucks CEO silently repeats Chipotle's playbook
Starbucks CEO silently repeats Chipotle's playbook
Starbucks CEO Brian Niccol built his reputation at Chipotle Mexican Grill by following one formula: fix operations, rebuild customer traffic, and wait for margins to follow. That playbook produced a stock return of more than 770% during a s…