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The BDM’s Digital Footprint Is Becoming a Sales Tool

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The CFD and forex industry likes to talk about client acquisition in B2C terms: funnels, deposits, cost per lead. But the engine behind most brokers' growth sits one layer back, in B2B: the network of Introducing Brokers, affiliates, and mo…

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Finance Magnates 2h ago

The BDM’s Digital Footprint Is Becoming a Sales Tool

The CFD and forex industry likes to talk about client acquisition in B2C terms: funnels, deposits, cost per lead. But the engine behind most brokers' growth sits one layer back, in B2B: the network of Introducing Brokers, affiliates, and mo…